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A Modern Marketer’s Guide to Growing an Email List

May 8, 2020

In order to maximize your email marketing, you’ve got to grow a great list of engaged people to send to.

Today, email is as popular as ever. We’ve learned how to personalize our emails, automate messages, use dynamic content and optimize the design for mobile devices. A recent report from eConsultancy now ranks email as the #1
most effective channel at driving ROI. But in order to maximize your email marketing, you’ve got to grow a great list of engaged people to send to. After all, it’s common to lose 20% of your subscribers each year to attrition.

So it’s important to have a great strategy for growing your list— not to mention the persistence to keep it up. Read on as we share actionable tips that every modern marketer can use to grow a thriving list.
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Video ideas for your next email campaign

By Kate Franklin • October 14, 2020
According to research, one third of the time we spend online is used to watch videos. This may not seem like groundbreaking information, and indeed it's fairly obvious when you think about it, but are you taking advantage of this for your business? Most companies are aware of this, which is why they are incorporating video into their existing marketing strategies. Whether it's used for promotional or communication purposes, video content is something that people clearly love to consume.

5 Ways to Prepare Your Business & Digital Presence for Coronavirus

April 14, 2020
First and foremost, we hope everyone out there is staying safe and healthy. As the virus continues to spread and impact small businesses around the globe, we understand the effect this will have on small business. We have developed some resources to help mitigate the fallout and ensure the continued success of all our customers.
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